Since 2002, HAY has been a beloved resource for colorful, playful, and functional designs. The first-ever book about the brand, HAY (2022) explores the origins and trajectory of the brand – from its founding in Copenhagen by husband-and-wife team Rolf and Mette Hay to its ever-growing roster of collaborations with designers and brands around the world. HAY features a foreword by John Hoke, Chief Design Officer of Nike, interviews with key collaborations, and an illustrated timeline of key milestones and collaborations over the years.